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We know the Bertie Charles Forbes (1880 – 1954) legacy simply by the name of the magazine he founded. The financial writer got his start in his home country of Scotland where he launched his career as a journalist after…
It seems to be a rare thing these days to find a company that sticks with its logo for more than a few years. And for organizations like sports teams, which are constantly trying to stay fresh and relevant to…
Jon Taffer is a former business owner (as many as 17 restaurants at one time) and currently hosts and co-produces Spike TV’s popular show “Bar Rescue”. Taffer is an authority in the food and beverage industry and master of hospitality…
As a follow up to last week’s post on what a logo should cost… So if you hire a designer and pay $2000 for a logo, your logo design is worth $2000, right? And if you create a logo for…
Queens native, Russell Simmons, co-founded the hip hop music label Def Jam Records in 1984 when he was 27. In the 30 years since then, he has expanded into the fashion industry (Phat Farms clothing), financial services, TV, and film.…
Let’s be honest. This is a loaded question. And the answer you get will almost certainly depend on whom you ask. Today we’ll look at the prices we often see people say are a fair price for a logo. We recently…
How many companies do you think of when you see a pink Cadillac? That’s right. Just one. The late entrepreneur Mary Kay Ash built her profitable business from the ground up and found success by following a principle of rewarding employees…
Last week we posed the first seven of fifteen questions you should ask about your logo design, whether you already have a logo, or are considering a new logo design. These questions will help you make sure that what you…
As one of the most recognizable success stories of the American Dream, we know the late Dave Thomas as the grandfatherly figure who wanted to share his food with us. For longer than a decade, he regularly appeared on our…
Whether you already have a logo, or are considering a new logo design, you’ll want to make sure that what you end up with is right for your business or product. Perhaps your current logo just doesn’t seem to fit…