Are you in the process of rebranding your business? One of the most popular changes companies make is re-vamping their logo to include a slogan that better explains their product, service, or business beliefs. The hardest part about creating a…
For such tiny assets, logos sure play a significant role in your social presence as a brand. People see your logo wherever they engage with your business. On TV and computer screens. Store merchandise. Signs and billboards. Digital apps. T-shirts.…
Sports are an essential aspect of millions of people’s lives. There are those who follow professional sports teams, those who participate in a local sports club, or both. One of the easiest ways for sports teams to gain attention and…
The color of your logo is one of the most crucial design aspects when it comes to branding your business. Unfortunately, many companies fall short of their branding goals in part because they have chosen the wrong color or colors…
Cornerstone, cor-ner-stone, noun. The first stone set in the construction of a masonry foundation. A stone from which all other stones will be set in reference to this stone, thus determining the position of the entire structure. In the marketing world, a logo…
It’s virtually impossible to walk out of your house and not be met with an onslaught of logos. They’re everywhere. Just stop what you’re doing and take a look around your workspace. You can probably easily count two of them…
Your business name and logo are among the most recognized elements of your brand. No doubt, you want them to be memorable and show others what makes your business special. Start with a standout business name, and it’s much easier…
Standing out in the crowd is easier said than done for most businesses. You have to have a strong brand, modern features, and a fresh take on your business. Having a strong logo is paramount for a successful business in this…
As a startup, you know that your reputation and the buzz surrounding your company are two of the biggest ways to be recognized in the crazy-competitive world of entrepreneurship. One hit to your branding strategy, or bad word from a…
Did you know that the Chinese art of feng shui has been around for thousands of years? Or, that this ancient Chinese philosophy can help you harness the energy of your natural environment using basic principles of design? Feng shui can even…