Did you know that 72 percent of people base their opinion of you on your business card? That’s right, if your business cards are amazing, you’re more likely to land a new client or customer. If your business cards are cheap-looking and…
A logo is the face of your business. It is the visual identity of your brand. You can use it to market your business online (a website, on social media, on a blog, etc.) or offline at tradeshows, on car…
PowerPoint. People either love it or they hate it. That’s because many presenters don’t know how to harness the full power of PowerPoint. There are over 36 million PowerPoint presentations created each and every day. Given the limited number of templates available…
Rebranding is a way to renew a brand and bring it back to life. And 2019 has been filled with plenty of companies looking to rebrand their logo. If you’re debating if it’s time to rebrand your own company, then we’re…
Whether you are starting a new venture or keeping your current business fresh, you know the importance of vibrant and compelling photography on your website. But unless you are a professional photographer yourself, it can be hard to find high-quality…
You must have heard that people refer to their company/organization as their brand. It’s an interchangeable term that people use to talk about their business, products, or startup without getting caught up in listing all those particulars. However, the thing…
Consistency is key when building your brand and ensuring it’s successful. Did you know that of all the small businesses who started in 2014, 80% made it to their second year in business? This success rate is due largely in…
This year marks the 50th year of the Stonewall riots in New York City and many brands are showing their support for the community by adding either a rainbow filter onto their business logo or creating a new temporary logo…
Digital marketing experts suggest that we view anywhere from 4,000-10,000 ads every single day. From television commercials to billboards to sponsored posts on our Instagram feed, we are bombarded with companies trying to sell us products and services everywhere we look. Branding…
If you’re just starting to set up your own business then you will no doubt have heard of marketing, branding, and advertising as the keystones to making any business a success. The fact that 8 out of 10 businesses fail within the…