{"id":8901,"date":"2019-10-24T13:14:04","date_gmt":"2019-10-24T13:14:04","guid":{"rendered":"https:\/\/startwp.logomaker.com\/blog\/2019\/10\/24\/how-to-change-logo-in-wordpress\/"},"modified":"2024-03-07T16:10:29","modified_gmt":"2024-03-07T16:10:29","slug":"how-to-change-logo-in-wordpress","status":"publish","type":"post","link":"https:\/\/startwp.logomaker.com\/blog\/how-to-change-logo-in-wordpress\/","title":{"rendered":"How To Add a Logo to WordPress"},"content":{"rendered":"

If you\u2019re serious about your business and your brand, you need a logo. Logos help identify your brand to potential customers and stand out from competitors. They define your brand through color, shape, and text for your target audience.<\/p>\n

You have your logo ready and you\u2019re ready to change your logo in WordPress – but how do you do it? The process may be confusing if you haven\u2019t done it before. Read on for these simple steps on how to change your WordPress logo.<\/p>\n

Benefits of Logos<\/h2>\n

Logos are the most identifiable part of a business. Whether you made it yourself, used a\u00a0professional logo design tool<\/a>\u00a0or hire a designer, the\u00a0benefits of logos<\/a>\u00a0are enormous.<\/p>\n

Research finds that logos have a positive effect on customer commitment to brands, and on company performance as well.\u00a0Logos provide a succinct way to differentiate your brand from others.<\/p>\n

Moreover, they help keep marketing cohesive and reflect what the brand means to its customers. As the customers come in, you\u2019ll quickly receive a return on your investment.<\/p>\n

Lastly, logos help you project a professional image. This is especially important when you\u2019re first starting out with your business, as your image can reflect the authority that you\u2019re still gaining.<\/p>\n

Benefits of WordPress<\/h2>\n

WordPress is one of the top three most often used site building packages<\/a> in the world. It\u2019s free to download and use and comes with numerous add-ons and customizations, from appearance to functionality.<\/p>\n

Unlike other platforms,\u00a0WordPress enables you<\/a>\u00a0to build a website without needing knowledge of HTML or PHP. This user-friendliness means you can have a website up and running in a matter of minutes after you purchase a domain name and a web hosting account.<\/p>\n

As far as appearance, there are thousands of free and purchasable themes available on numerous websites and platforms so you can truly create something that\u2019s your own. Plugins go behind the scenes to create specialized functions, such as SEO help, carts and contact forms.<\/p>\n

Last but not least, WordPress sites are mobile responsive. This is a huge benefit because mobile responsiveness is a factor that allows you to rank higher on Google. It also makes it a pleasant experience for browsers, so they\u2019ll stay on your site longer.<\/p>\n

How to Change Your Logo in WordPress<\/h2>\n

Changing your logo in WordPress can be completed in a few simple steps. Once you know what to do, repeating the process is easy.<\/p>\n

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  1. Log in to the Administration page on WordPress<\/li>\n
  2. On the left sidebar, click Appearance to expand that menu<\/li>\n
  3. Within the Appearance menu, click Customize<\/li>\n
  4. In the Customize page that appears, click Site Identity on the left sidebar<\/li>\n
  5. On the Site Identity panel, click on Select Logo<\/li>\n
  6. To upload a logo file, click the Upload Files tab in the upper left corner of the Select Logo dialog box<\/li>\n
  7. To upload logo files, you can either drag-and-drop them from your computer\u2019s file manager of you can Select Files.<\/li>\n
  8. In the File Upload dialog box that appears, navigate to the location of your logo files and double-click the file to upload it.<\/li>\n
  9. After your logo is uploaded, the Media Library tab appears with the uploaded file already selected<\/li>\n
  10. On the right side of the Media Library, complete the Title, Caption, Alt Text, and Description text boxes in order to take advantage of SEO. Afterward, click Select and the Crop Image dialog box will appear<\/li>\n
  11. Use the sizing handles to select the portion of the uploaded image to be displayed as your logo, then click Crop Image. The Customize screen will appear with your selected, cropped image displayed in the Logo box<\/li>\n
  12. If your custom logo contains the site or company name and you don\u2019t want things to be repetitive, remove the Site Title and Tagline that are part of the theme you\u2019re using. You can do this in the Site Identity panel by clearing the Display Site Title and Tagline checkbox.<\/li>\n
  13. At the top of the Site Identity panel, click on Save & Publish.<\/li>\n
  14. After WordPress saves your settings, click X in the upper left corner of the Site Identity panel to return to the WordPress administration page.<\/li>\n<\/ol>\n

    Your Logo, Your Brand<\/h2>\n

    Choosing the colors, slogan, and message to your audience can be a daunting undertaking with the number of options available. Our service reduces the time and costs to simplify the process.<\/p>\n

    Our logo design service bridges the gap between doing it all yourself and hiring a professional. Through our simple to use service, you have the ability to:<\/p>\n