{"id":954,"date":"2012-04-04T18:44:34","date_gmt":"2012-04-04T18:44:34","guid":{"rendered":"https:\/\/startwp.logomaker.com\/blog\/2012\/04\/04\/can-your-logo-color-make-people-purchase-your-products\/"},"modified":"2024-03-07T16:09:11","modified_gmt":"2024-03-07T16:09:11","slug":"can-your-logo-color-make-people-purchase-your-products","status":"publish","type":"post","link":"https:\/\/startwp.logomaker.com\/blog\/can-your-logo-color-make-people-purchase-your-products\/","title":{"rendered":"How Logo Color Affects Customer Purchasing Behavior [Infographic]"},"content":{"rendered":"<p>The last two weeks we wrote about choosing colors for you logo and what those colors mean. (Read them here: <a href=\"https:\/\/www.logomaker.com\/blog\/2012\/03\/21\/logo-design\u2014choosing-a-color-for-your-logo\/\" target=\"_blank\" aria-label=\"(Opens a new window)\" rel=\"noopener noreferrer\">Choosing a Logo Color, Part 1<\/a>, and <a href=\"https:\/\/www.logomaker.com\/blog\/2012\/03\/28\/logo-design\u2014choosing-a-color-for-your-logo-part-2\/\" target=\"_blank\" aria-label=\"(Opens a new window)\" rel=\"noopener noreferrer\">Choosing a Logo Color, Part 2<\/a>). This week we simply want to share an infographic created for Neil Patel by <a href=\"https:\/\/www.kissmetricshq.com\/\" target=\"_blank\" aria-label=\"(Opens a new window)\" rel=\"noopener noreferrer\">Kissmetrics<\/a> about how the colors you choose can affect the purchase behavior of your customers.<\/p>\n<p>One key take away: using a consistent logo color increases brand recognition by 80%. So choose your colors wisely, then use them often.<\/p>\n<p><em><a href=\"https:\/\/neilpatel.com\/wp-content\/uploads\/2010\/08\/color-purchases-lrg.png\" target=\"_blank\" aria-label=\"(Opens a new window)\" rel=\"noopener noreferrer\">See the larger version of this infographic here<\/a>.<\/em><\/p>\n<p><a href=\"https:\/\/startwp.logomaker.com\/wp-content\/uploads\/2012\/03\/color-purchases-lrg-e1332960238271.png\"><em><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1414\" title=\"color-purchases-lrg\" alt=\"Inforgraphic informing users how different colors used in their branding can influence their customers base \" src=\"https:\/\/startwp.logomaker.com\/wp-content\/uploads\/2012\/03\/color-purchases-lrg-e1332960238271.png\" width=\"600\" height=\"2835\"><\/em><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The last two weeks we wrote about choosing colors for you logo and what those colors mean. (Read them here: Choosing a Logo Color, Part 1, and Choosing a Logo Color, Part 2). This week we simply want to share an infographic created for Neil Patel by Kissmetrics about how the colors you choose can [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":956,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,41,33,34],"tags":[],"class_list":["post-954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advice","category-logo-design-basics","category-logomaker","category-logos"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Logo Color Affects Purchasing Behavior | Logo Maker<\/title>\n<meta name=\"description\" content=\"Learn how each logo color can influence customer purchasing behavior. This helpful Kissmetrics infographic breaks down what each color means in marketing.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Logo Color Affects Purchasing Behavior | Logo Maker\" \/>\n<meta property=\"og:description\" content=\"Learn how each logo color can influence customer purchasing behavior. 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